
KinWell App (BestFarewell) - Get your family ready, long before anyone needs it.
Organize your estate plan, secure your documents, and keep the people you love on the same page, all in one calm place. Plans start at $9 a month.
Employer, insurance carrier, or partner? See how KinWell works for you.
The KinWell Life Arc
A Touchpoint at Every Chapter
A benefit your employees actually use at every stage, from a first will in their 20s to a full plan in their 60s.
Building the Foundation
The right decisions now set the course for everything that follows.
- Start capturing your story for the people you love
- First will and beneficiary designations
- Secure document vault
Our goal
Help us get one million families ready before the call comes.
Most families are left guessing when loss arrives. KinWell exists so grieving can be grieving, not a scramble for passwords, policies, and who is supposed to do what.
24%
of U.S. adults have a will (Caring.com, 2025)
43%
of those without a will say they have not gotten around to it (Caring.com, 2025)
Largest gap
Parents of children under 18 are the largest group with no estate documents (Caring.com, 2025)
3M+
Americans died in 2024 (CDC/NCHS Data Brief 548)
Sources: Caring.com Wills and Estate Planning Survey, 2025; CDC/NCHS National Vital Statistics System, Data Brief 548.
Getting Started
Get started in three simple steps
Step 1 · Roundtable
Add your family
Start in Roundtable to add family members, their roles, and the details that matter.
Step 2 · Cornerstone
Map your estate
See what you already have in place and what's missing with the Cornerstone estate planner.
Step 3 · BestKeep
Secure your documents
Upload the wills, insurance policies, and vital records you already have to your encrypted BestKeep vault.
Ready to get your family ready?
Start your family plan in minutes. Organize your estate, secure your documents, and keep everyone on the same page before anyone needs it.








